Grasslandz is a cannabis product line designed for the Prairie Island Indian Community in Minnesota. All work produced was done while working for Candid Studio - An Honest Creative Studio. www.thecandidstudio.com/ | www.grasslandz.com/ | Beverage photography was not produced by myself or Candid Studios. Context The challenge was to build a product line that emplifyed the regenerative farming practices of their cultivation site as well as standing apart from the current market offerings. For the beverages, the ingredients are specific to the Tribes agriculture, making their ingredients and flavor profiles unique to them. Approach The design inspiration was based off of color blocking minimalistic styles to seperate the brand from the rest of what was happening in the state. Instead of going towards animated, illustrative styles, the concept was to build intentional color palletes, font styles, and illustrations. Outcome Grasslandz is now being sold accross Minnesota into various dispensaries and sits as a seperator for both the Tribal elements including Dakota language and the simplistic style of bold colors and custom illustrations. Illustrator Hayden Gaillard



